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Marketing Musings

Appearance vs. Reality: When will B2B make good use of Augmented Reality & Virtual Reality?

By Dessie Tuck

Augmented and Virtual Reality have strong possibilities for the B2B sector, how could we be utilising them to expand our markets?

Where does Software as a Service (SaaS) fit in today’s IT market?

By Rick Maltby

Understanding where SaaS adds value to businesses, and how it can overcome objections from businesses still stuck on traditional IT, is key to positioning and marketing solutions effectively.

TBT Marketing's take on ISC19 - HyperScalers making their presence felt in HPC!

By Rick Maltby

For the 34th year running, ISC19 has been Europe’s largest HPC forum, with 3500 researchers, 160 exhibitors and 1 TBT Marketing tech pro – Rick Maltby was lucky enough to attend this year’s event! Here are some of the highlights from the event this year.

B2B Influencer marketing in the tech sector – is this the future?

By Dessie Tuck

Are your clients ignoring your banner ads? Do you invest huge marketing budgets in digital marketing campaigns that do not give you anywhere near your expected ROI? Influencer Marketing has already spilled into B2B and sectors such as technology.

Modern dating to find the perfect cloud service provider for you

By Maeve Taylor

TBT Marketing want to make sure you find the right cloud service provider for you, here's how to tackle it in the same you would modern dating!

Private, public, hybrid and multi-cloud: which does your business need?

By Rick Maltby

Choose the correct cloud for your business! Read up on the different types here and make an informed decision.

7 signs your website needs updating

By James Mitchell

TBT's design whizz James Mitchell reveals the top things you need to think about to determine if your website is fit for 2019.

The future of Graphics Processors is impressive - report from GTC2018

By Lauren Palmer

Account Manager Lauren Palmer got to sample some of the incredible GPU-related tech being shown off in the world's premier computer graphics event.

Funding life-saving medical equipment at Bristol Children's Hospital

By Dessie Tuck

Marketing Manager Ben Reynolds talks about his chosen charity in the latest TBT philanthropy blog.

LinkedIn strategies that deliver the leads

By Christian Hall

Digital Marketing Manager Christian Hall reflects on his talk at Business Showcase South West and how businesses should work hard at lead generation tactics.

Lifting African communities out of poverty through clever marketing campaigns

By Dessie Tuck

In our second blog in the philanthropy series, we talk to Account Manager Lauren Palmer who tell us about the great marketing campaigns of Send a Cow.

Don’t make a #hash of it: Winning hashtag strategies for B2B

By Christian Hall

Social Media marketing guru Christian Hall uncovers the proven hashtag strategies to follow for a successful campaign.