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Lenovo S Series

Increasing market mindshare with flare

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An integrated digital advertising and social media campaign with high impact visuals and attention grabbing content challenging the audience to rethink Lenovo storage.

Animated digital ads

Animated digital ads



At a glance


To disrupt the data storage market with a brand awareness campaign to increase market mindshare for Lenovo Storage S Series and win market share from leading storage vendors.

Target audience:

SMB and enterprise CIOs / IT decision makers

Geographic coverage:


S Series campaign site

S Series campaign site

What we delivered

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