By Christian Hall
Not all key IT decision makers are made equal. The messaging that different business roles will respond to has never been greater in an increasingly noisy and fragmented B2B marketing space, as Christian Hall explains.
By Christian Hall
Data-driven marketing isn’t just a trend, it should be the only way to make informed marketing decisions in the digital-led economy. Christian Hall looks at how to extract some of the most important marketing data from your Google Analytics and how to read that data correctly.
By Christian Hall
The need to be ‘green’ is at the forefront of today’s data location decisions. Christian Hall looks at the core considerations and challenges faced by companies and their data requirements
By Christian Hall
Before you leap into your next campaign, consider the longer-term view for greater rewards in your marketing efforts.
By Christian Hall
Christian Hall examines the rapidly changing landscape of social media and how businesses are taking advantage of new digital formats.
By Christian Hall
Digital Marketing Manager Christian Hall reflects on his talk at Business Showcase South West and how businesses should work hard at lead generation tactics.
By Christian Hall
Social Media marketing guru Christian Hall uncovers the proven hashtag strategies to follow for a successful campaign.
By Christian Hall
Digital Marketing Manager Christian Hall looks at GDPR's impact on everyone's favoured B2B platform, LinkedIn.
By Christian Hall
Check out our top tips for improving your website this year
By Christian Hall
How to win Influencers and friend them - a B2B guide
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